Demographics Segments

How do males and females consume content on your site? Does age play a factor in your content consumption? Well this little set of custom segments will help you to understand this further by segmenting your data by both age and gender giving you greater insight into your audiences.

Goal Completions By Medium

This set of segments allows you to segment your data by medium allowing you to see traffic by organic, referral or direct.

Desktop Traffic

This segment allows you to extrapolate all visits to your site from a desktop computer.

Paid Search Analysis For Google, Bing And Yahoo

These 3 paid search segments will allow you to compare your Google, Bing and Yahoo CPC campaigns, it will allow you to quickly evaluate performance, trends and effectiveness of your paid search campaigns.